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Digital Extremes Sets World Record For Movember

Wednesday December 17, 2014

Movember is about generating awareness for Mens Health while getting to sport your most ridiculous facial hair - something we here at Digital Extremes are happy to support.  This year, in addition to our campaign page, we decided to take things one step further. 

A special Warframe event was created to help encourage awareness while raising money for Movember.  Using in-game moustaches as incentive we launched a unique donation page that tracked every dollar put towards our Movember fund.  The more our community donated the more styles of facial hair would be unlocked in-game for the month of November. 

We also held a community-wide gathering across all platforms to track exactly how many mustached players we could get to log in at once in an attempt to set a unique Guinness World Records title.  This special event was hosted just after one of our Developer Livestreams, and featured an exciting live count as we reached the end of our designated hour.

Exactly 10,899 Tenno across PC, PS4 and Xbox One banded together to set the record by equipping their Movember mustache and participating in Warframe missions and Dojo Parties.  The result was the world’s first record for the Largest Gathering of People Wearing False Mustaches in a Videogame.  Not only that, but over the course of Movember $11,224.00 was raised in the name of Mens Health awareness.

From all of us here at Digital Extremes, thank you.  We are all touched by the incredible generosity of our community.  Whether in support of testicular or prostate cancer research, or in generating a meaningful conversation when it comes to men’s health your efforts have made this Movember one to remember.